Labeling and trademark policy


When to use which labeling logo



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Labeling-and-Trademark-Policy-June-2017 English

When to use which labeling logo 
 
6.8 
Members who are eligible to use the ‘full’ UTZ labeling logo (with or without pay-off) may 
choose to use the UTZ labeling ‘Cocoa’ logo. This is not possible the other way around. 
Where to place the logo 
6.9 
The logo can be placed on the front, back or side of the packaging.
Suggestions for on-pack claims 
6.10 
On the next page are some suggestions for text claims that members may use on-pack. Apart 
from these suggestions, members may compose their own text claims, but these must be 
approved by UTZ, and UTZ reserves the right to make the final decision about these text 
claims. 


www.utz.org 
15 
Long
By buying UTZ certified cocoa, [COMPANY/BRAND] supports sustainable cocoa farming. UTZ 
certified farmers have been trained to implement better farming practices, with respect for people 
and planet. UTZ is a program and label for sustainable farming worldwide. 
www.utz.org
 
 
By buying UTZ certified cocoa, [COMPANY/BRAND] supports sustainable cocoa farming. UTZ 
certified farmers produce their cocoa with respect for people and the planet. 
www.utz.org

[COMPANY/BRAND] works together with UTZ to improve sustainable cocoa farming. We aim to 


improve the living conditions of farmers, workers and their families, the conservation of nature and 
the protection of the environment. 
www.utz.org
 
 
[COMPANY/BRAND] wants to contribute to better living and working conditions for cocoa farmers, 
workers and their families. That is why we support UTZ. UTZ certified farmers grow their cocoa with 
respect for people and the planet. 
www.utz.org
 
 
[COMPANY/BRAND] wants to contribute to a sustainable planet. That is why we support UTZ. UTZ 
certified farmers work with respect for the environment and in harmony with nature.
 
www.utz.org
 
 
The amount of cocoa in this product corresponds with an equal amount of sustainably produced 
cocoa, sourced by [COMPANY/BRAND] 
www.utz.org
 
 
To ensure a better future for people and planet, [COMPANY/BRAND] sources sustainable cocoa in 
the quantity required to make (product name). 
www.utz.org
 
 
This product supports responsible cocoa farming. UTZ certified cocoa is grown with care for people 
and the environment. 
www.utz.org
 
 
At [COMPANY/BRAND], we care about the people who grow our cocoa. By working together with 
independent certification programs like UTZ we enable producers to prosper, while protecting the 
environment. 
www.utz.org
 
 
Medium
By buying UTZ certified cocoa, [COMPANY/BRAND] supports sustainable cocoa farming. UTZ 
certified farmers implement better farming practices, with respect for people and planet. 
www.utz.org



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