www.utz.org
11
Suggestions for on-pack claims
5.5
Below are some suggestions for text claims that members may use on-pack. Apart from these
suggestions, members may compose their own text claims, but these must be approved by
UTZ, and UTZ reserves the right to make the final decision about these text claims.
Long
This coffee/the coffee in this product was grown by UTZ certified farmers who have been trained to
implement better farming practices, with respect for people and the planet. UTZ is a program and
label for sustainable farming worldwide
www.utz.org
.
Sustainability is important to [COMPANY/BRAND]. That is why our coffee is UTZ certified, which
means it is grown with care for people and the planet.
www.utz.org
This coffee was grown and harvested in a sustainable way. UTZ stands for sustainable farming and
better opportunities for farmers, their families and our planet.
www.utz.org
This coffee is UTZ certified. UTZ certified farmers produce their coffee with respect for people and
the planet.
www.utz.org
.
This sustainably grown coffee is UTZ certified. (COMPANY/BRAND) works together with UTZ to
improve sustainable coffee farming. We aim to improve the living conditions of farmers, workers
and their families, the conservation of nature, and the protection of the environment.
www.utz.org
[COMPANY/BRAND] wants to contribute to better living and working conditions for coffee
farmers, workers and their families. That is why our coffee is UTZ certified. UTZ certified farmers
grow their coffee with respect for people and the planet.
www.utz.org
[COMPANY/BRAND] wants to contribute to a sustainable planet. UTZ certified farmers work with
respect for the environment and in harmony with nature.
www.utz.org
Medium
This coffee was grown by UTZ certified farmers who implement better farming practices, with
respect for people and planet.
www.utz.org
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