Labeling and trademark policy
Communicating and reporting with regard to commitment claims
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- Điều hướng trang này:
- Special case: private labels
- Modifications
| Communicating and reporting with regard to commitment claims
6.16 When at least 10% of the cocoa needed is purchased as certified, it is allowed to refer to the cooperation with/membership of UTZ on the committed range. On-pack logo use is NOT allowed, but it is permitted to print a text on the back of the packaging. All packaging material must be approved by UTZ in writing. See chapter 4 for more information about the approval process. 6.17 When the brand owner launches products with a commitment claim, he must include a barometer on his website that indicates the progress towards 100%. 6.18 The brand owner must publicly announce the commitment in such a way that it reaches the media and the general public. 6.19 Communication about UTZ and commitment claims should be limited to the committed brands/ranges. Off-pack communication related to the commitment claim must be approved by UTZ. Products with a commitment claim cannot be claimed to be sustainable. The message must always be about the company/brand, reflecting its efforts to work towards fully sustainable sourcing (‘sustainability-in-progress’). 6.20 The brand owner will submit an annual report to UTZ that includes the total and certified volumes purchased over the past year. Special case: private labels 6.21 The brand owner is responsible for organizing and briefing suppliers about the implementation of the commitment claim. The brand owner is responsible for obtaining labeling approval from UTZ in writing, stating which claim is allowed and listing all the products that will be switched. The brand owner distributes the approval to all suppliers. Once a supplier has started to make products with an on-pack commitment claim, the relevant supplier must be approved separately 11 .UTZ recommends that interested retailers: Gather all relevant private label suppliers together to explain the commitment and the implications. Switch each private label supplier to 100% in stages, rather than requesting that all suppliers deliver a partially certified product. Modifications 6.22 UTZ reserves the right to change the minimum percentage for the commitment claim and to alter the maximum commitment period based on the current market situation and trends. Changes will be communicated to all interested parties in a timely manner. For current commitments, there will be a grace period of one year. 11 The supplier will need to present a written approval to the certification body during the audit. |