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The variable costs :
Raw material costs
Marketing costs
Shipping costs
Staff costs
9. Revenue Streams
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Sell sauce through online channels (facebook, tiktok, shopee...).
-
Additional services provide healthy foods such as black bread. chicken breast
sausage,
sesame salt from nuts, salad (only sold at Hola)
* Clear pricing strategy, MVP product description must clearly state what the sauce is
and what sauce it is
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II.
MVP Description
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Product name: Healthy queen passion fruit sauce
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Product Description:
Brand:
Healthy queen
Capacity: 250ml
Expiry date: 2 months from date of manufacture (Manufacturing date:
March 10, 2023)
Flavor: Passion fruit sauce has a sour, slightly sweet taste of honey and
the fragrant scent of fresh passion fruit
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o
Natural and organic sauces, refined from the highest quality ingredients.
o
Main ingredients include:
Passion fruit juice, honey, olive oil, eggs, salt.
Contains no preservatives, artificial colors, refined sugar or saturated
fat.
o
Focus on providing nutritious ingredients that are
good for the body,
reducing the amount of fat, salt and sugar that are harmful to health.
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Product Advantages:
Natural and fresh flavor, helps enhance the flavor of dishes without
using chemical additives.
High nutrition from organic ingredients,
helps improve health and
support the digestive process.
Contains no harmful additives, suitable for vegetarians, people who love
healthy eating and people who want to stay in shape.
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Product uses:
To mix vegetable and fruit salads or can also be used as a dipping sauce
for pan-fried
seafood dishes such as salmon, scallops, shrimp,...
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Packaging and packaging:
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Packaged in a glass jar with a capacity of 250ml
The bottle has all the product information, ingredients, logo, brand
name, manufacturer, usage instructions,
how to preserve, and how to
use on the bottle.
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Preserve:
The product can be stored at room temperature and is best stored in a
refrigerator and away from direct sunlight.
Cover tightly after use.
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Price and Potential Market:
Price: 47,880 VND - reasonable price, suitable for Healthy Queen's
target customers.
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Potential market: Potential market includes vegetarians,
people who
want to lose weight, and people who take care of their health.
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