| 1.1Background of the study
Today very dynamic and competitive business environment efficiency and productivity of a
company play a very important role. Warehouse management and deli vary efficiency is very
important. At the same time minimum system loss ended up with higher profitability. In this
study I show Unilever experience and work as a part of logic project. My research findings
regarding logic efficiency all explain in this report.
1.2Origin of the report
The report is a requirement of internship period if my BBA program. Topic has been assignment
by the Unilever. I try my level best to make it a good one I have been serving this company as an
intern of customer development department for three months.
1.3Objective of the study
General objective
The main objective this report is to have an assessment about overall activities of
customer development department how they ensure the availability visibility of their products in
the market.
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