1027. Tác giả chính: Katherine Grace Hendrix
Nhan đề: Graduate Teaching Assistant Guide to Public Speaking / Katherine Grace Hendrix Số phân loại : 302.208996 K110; Đặc điểm vật lý: 65 p. ; 22 cm
*Tóm tắt : Designed for today's communication instructor, this guide addresses general teaching and course management topics as well as specific strategies for communication instruction .
1028. Tác giả chính: Mark L Knapp
Nhan đề: Nonverbal communication in human interaction / Mark L Knapp; Judith A Hall Số phân loại : 302.222 M109; Đặc điểm vật lý: xiii, 490 p. : ill. ; 24 cm
*Tóm tắt : This introductory text is designed for courses in nonverbal communication. Using the cross-disciplinary approaches of speech and social psychology, Knapp and Hall center on how nonverbal communication research affects a wide variety of academic interests. It is the most comprehensive, most readable compendium of research and theory on nonverbal communication available. It is the standard reference in this area .
1029. Tác giả chính: Jean H. Miculka
Nhan đề: Speaking for Success / Jean H. Miculka Số phân loại : 302.2242 J200; Đặc điểm vật lý: 274 p. : ill. ; 26 cm
*Tóm tắt : This activity-oriented text is designed to develop and reinforce the skills necessary for success in a variety of interpersonal communication and public speaking situations. Literature selections and workplace cases show the importance of effective communication strategies in professional and social contexts .
1030. Tác giả chính: Robin Andersen
Nhan đề: Critical studies in media commercialism / edited by Robin Andersen and Lance Strate Số phân loại : 302.23 R655; Đặc điểm vật lý: ix, 341Tr ; 25 cm
*Tóm tắt : This book brings together an impressive collection of essays that explore the growing complexity, range, and reach of media commercialism in today's world. From the corporate conglomeration of today's media giants to the effects of advertising on politics, society, and the individual, this collection provides a comprehensive and insightful critique of both the impact and the limits of media commercialism .
1031. Tác giả chính: Roger D. Wimmer
Nhan đề: Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick Số phân loại : 302.23072 R427; Đặc điểm vật lý: 468 p. : ill. ; 24 cm
Tác giả khác: Joseph R. Dominick
*Tóm tắt : Quality media is the result of meticulous research. MASS MEDIA RESEARCH: AN INTRODUCTION shows you how it happens, from content analysis to surveys to experimental research, then gives you expert tips on analyzing the media you encounter in your daily life. Plus, this media research textbook is packed with study tools and review aids to help you get the grade you need in class as well .
1032. Tác giả chính: Roger J.R. Levesque
Nhan đề: Adolescents, media, and the law : what developmental science reveals and free speech requires / Roger J.R. Levesque Số phân loại : 302.230835 R722; Đặc điểm vật lý: viii, 345Tr ; 25 cm
*Tóm tắt : This book presents a synthesis of all current knowledge about the developmental effects of a free media on adolescents. Levesque first presents a full analysis of research studies into the media's effects on adolescents in four key areas: sexuality, violence, smoking, and body image. All findings are assessed within the context of normal adolescent development. Levesque then discusses how this knowledge can be used to inform current standards for the regulation of free speech with regard to adolescents. Both legal restrictions and less formal regulatory bodies (schools, parent groups, etc.) are reviewed to present a full picture of the ways in which a free media is constrained to protect adolescent's development .
1033. Tác giả chính: Sallie Hughes
Nhan đề: Newsrooms in conflict : journalism and the democratization of Mexico / Sallie Hughes Số phân loại : 302.230972 S103; Đặc điểm vật lý: x, 286 p. : ill. ; 24 cm
*Tóm tắt : Newsrooms in Conflict examines the dramatic changes within Mexican society, politics, and journalism that transformed an authoritarian media institution into many conflicting styles of journalism with very different implications for deepening democracy in the country. Using extensive interviews with journalists and content analysis spanning more than two decades, Sallie Hughes identifies the patterns of newsroom transformation that explain how Mexican journalism was changed from a passive and even collusive institution into conflicting clusters of news organizations exhibiting citizen-oriented, market-driven, and adaptive authoritarian tendencies. Hughes explores the factors that brought about this transformation, including not only the democratic upheaval within Mexico and the role of the market, but also the diffusion of ideas, the transformation of professional identities and, most significantly, the profound changes made within the newsrooms themselves .
1034. Tác giả chính: Richard Davis
Nhan đề: New media and American politics / Richard Davis, Diana Owen Số phân loại : 302.230973 R511; Đặc điểm vật lý: 304Tr : Minh họa ; 24 cm
Tác giả khác: Diana Owen
*Tóm tắt : New media have a major impact on all aspects of American political life. Presidential candidates appear in "electronic town meetings"; talk show hosts like Rush Limbaugh and G. Gordon Liddy lead dedicated bands of followers; tabloids break the Monica Lewinsky scandal with alarming speed. Traditional sources of information are increasingly altered by the presence of new media .
1035. Tác giả chính: Darrell M. West
Nhan đề: The rise and fall of the media establishment / Darrell M. West Số phân loại : 302.230973 D109; Đặc điểm vật lý: xiii, 140 p. : ill. ; 24 cm
*Tóm tắt : Arguing against prevailing wisdom that the media's influenced has increase in the past decade, West cites current research and carefully selected case studies to support his controversial thesis. Covering over 200 years of American history, this brief text, with its lively case studies, will engage students at all levels .
1036. Tác giả chính: Michael Parenti
Nhan đề: Inventing reality : the politics of news media / Michael Parenti Số phân loại : 302.230973 M302; Đặc điểm vật lý: x, 274 p. ; 21 cm
*Tóm tắt : Taking a critical perspective on the economics and politics of "presenting" the news, this topical supplement argues that the media systematically distorts news coverage .